Vancouver startup Indiegraf, a platform revolutionizing the economics of local journalism, has announced that renowned tech investor Roger McNamee has joined its board of directors.
McNamee, celebrated for his early warnings about misinformation and the vulnerabilities of social media platforms, brings decades of experience in business, venture capital, and media strategy to Indiegraf as it expands its mission to empower independent publishers.
“At a time when democracy and local news are under attack globally, Indiegraf has created a compelling path forward,” said McNamee. “By offering a viable business model to publishers at any scale, Indiegraf makes local news possible in any community.”
Indiegraf’s innovative “media business in a box” equips local publishers with essential tools like website creation, ad management, and marketing automation, enabling financially sustainable operations. The platform addresses the growing issue of news deserts, where thousands of communities lack reliable local journalism due to the collapse of traditional business models.
McNamee, a founding partner of Elevation Partners and former board member of Forbes and National Geographic’s media division, adds significant expertise to Indiegraf’s efforts to expand its reach. His insights into the impact of Big Tech on media economics align with Indiegraf’s commitment to supporting independent creators and newsrooms.
Erin Millar, CEO of Indiegraf, expressed enthusiasm about McNamee’s addition. “His dedication to advancing local media and his deep understanding of the changing media landscape will be instrumental as we empower independent publishers to thrive,” she said. “With Roger’s support, we’re confident in growing our impact and serving underserved communities worldwide.”
As Indiegraf scales its operations, McNamee’s endorsement underscores the platform’s potential to redefine local journalism, fostering sustainable media enterprises that deliver vital, community-focused reporting in the digital era.
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