Food delivery services generated roughly $2 billion in Canada in 2019, according to estimates. By 2024, that market size had skyrocketed to more than $15B.
And the growth isn’t stopping there. Within the next half decade, the market is expected to soar to over $20B.
Capitalizing on this growing market has been a slew of delivery services, including heavy hitters Uber Eats and DoorDash, as well as Canadian entities like SkipTheDishes.
But one thing about typical food delivery services is consistent: they target population density. Which makes sense, of course, as denser cities tend to be more viable markets for food delivery platforms than more rural and remote regions for a variety of reasons.
So if you live in Vancouver or Toronto, you’ve got plenty of options. On the outskirts, less so.
Yet British Columbia is mostly rural and remote regions. Which is why Spyce Delivery launched out of Terrace, with a population of fewer than 20,000 residents, back in 2019.
The company was founded by cousins from Smithers, Jacob Kort and Rick Meima, to reach underserved regions.
“We saw a gap that needed bridging—a modern food delivery service tailored for the smaller communities,” the founders state on their website. “With SPYCE, we aim to bring the convenience and variety of city dining to your doorstep, ensuring that delicious food is accessible to everyone, everywhere.”
Originally serving only the Terrace area, the platform quickly expanded to other remote cities in B.C., such as Smithers and Prince Rupert.
Today, Spyce serves nearly 20 cities and towns in the province, including Quesnel, Armstrong, Revelstoke, Trail, and Grand Forks.
The startup has also recently expanded into other provinces such as Alberta—where it serves a handful of cities including Wainwright and St. Paul—as well as Manitoba.
“SPYCE aims to revolutionize the food delivery industry by offering the most competitive rates for merchants and also expanding to communities where the big guys won’t go,” according to Kort and Meima. “We are constantly innovating and improving our platform to make ordering food as easy as a few clicks.”
In 2025, Spyce counts well over 100 restaurants and 20,000 customers using its platform. And it’s still headquartered in Terrace.
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