A Vancouver startup that launched earlier this year has announced the close of a seed financing round.
ShopVision Technologies revealed this week that it has secured US$4.1 million in a round let by Brightspark Ventures, with participation from BDC Capital and Rhino Ventures.
Conceived in 2024 and launched in April, ShopVision is aiming to innovate at the intersection of artificial intelligence and online commerce, offering clients a “competitive intelligence and automation layer for high-velocity e-commerce teams.”
The AI-powered platform was built specifically for brands and retailers. From campaign planning to pricing strategy, ShopVision is designed to help teams move faster, make smarter decisions, and drive performance gains.
It is described as “selling system that helps teams instantly see the market, understand their position, and automate high-impact, AI-driven workflows across marketing, merchandising, pricing, and operations.”
The heavy emphasis on AI is a deliberate choice, to hear it from the entrepreneurs behind the concept.
“AI will change how every brand operates,” posits Harry Chemko, a cofounder of ShopVision who previously cofounded e-commerce innovator Elastic Path back in 2000.
Chemko believes that ShopVision makes AI technology “truly useful by pairing deep context with constantly expanding workflow automation.”
Over the summer, the company attracted some notable customers, including Herschel, Craft Sports, and Men’s Warehouse.
These customers agree with ShopVision on the value of correctly executed AI.
“AI is rapidly redrawing the landscape of how brands operate and connect with their customers,” says Lyndon Cormack, Managing Director of Herschel Supply.
“For us, ShopVision provides both the vantage point and the tools to navigate that shift with confidence,” remarked Cormack. “It turns competitive complexity into clarity, and helps ensure that the decisions we make today translate into stronger performance and a more resilient brand tomorrow.”
“ShopVision gives us the ability to react to competitive and customer insights faster than ever before,” Mike Cheng, Head of Digital at City Beach, added. “The workflows are practical, impactful, and designed around how real ecommerce teams work.”
Jake Rawson, CEO of Craft Sports North America, says ShopVision’s technology has delivered “real ROI.”
“It’s really cut through the anecdotal chatter and brought us hard facts about promo cadences and product launches,” he said.
Andrew Lugsdin, a partner at Brightspark Ventures, suggests that “ShopVision is on its way to becoming a category-defining platform in e-commerce AI.”
“They’ve moved past hype and are building something teams actually rely on, using deep competitive intelligence to power practical workflows that drive results,” the investor stated.
ShopVision was founded CEO Chemko alongside chief of product Peter Sheldon (former vice president of strategy at Adobe) and chief of tech Jeff Neil, a former engineering leader at Vivrelle.
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