Verification is a critical component of the ongoing digital transformation, concerning just about every person and company out there in some way or another.
At the forefront of digital verification for years now has been Vancouver-based Trulioo, which today claims the ability verify in real-time more than five billion people and 700 million business entities worldwide.
Today’s highly regulated international business environment demands comprehensive and accurate identity verification. Trulioo streamlines identity verification with automated workflows that identify optimal combinations of PII matching, ID documents, and watchlists to verify the right customers.
“A piecemeal approach to person matching through multiple vendors has been a necessary evil in the industry,” explains Michael Ramsbacker, Trulioo’s chief product officer, “because incomplete products have failed to meet the challenges of diverse demographics and regional limitations.”
Leveraging artificial intelligence and machine learning, Trulioo applies data-based business logic to adjust in real-time to customers’ PII and funnel them to the most optimized onboarding workflow. That approach ensures maximum performance and verified users according to Ramsbacker.
“The Trulioo breakthrough approach eliminates the need for redundant, complex multivendor verification systems,” he says, “enabling organizations to quickly and intelligently onboard customers and gain a competitive advantage.”
The result is “streamlined and efficient identity verification that aligns with the demands of today’s dynamic regulatory landscape,” according to a statement from the BC firm.
“The proof is in the platform, and we invite everyone to test it themselves,” Ramsbacker says.
The platform, called Workflow Studio, enables organizations to connect Trulioo capabilities to an existing tech stack.
The no-code, drag-and-drop Studio offers both pre-built and customizable workflows, according to the Canadian company.
Trulioo was founded in 2011.
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