Vancouver-based meal kit delivery service Fresh Prep has announced the launch of its Zero Waste Kit, an industry-first.
The Fresh Prep Zero Waste Kit is a reusable meal kit container that significantly reduces waste from single-use plastic, and allows for an easier and more organized cooking experience. Delivered in Fresh Prep’s reusable and insulated cooler bags, all parts of the Zero Waste Kit are dishwasher safe and made with BPA-free reusable plastic and silicon parts.
With the launch of the kit, Fresh Prep is providing a convenient solution to the challenge of plastic waste in the food sector. Unlike other sustainable food and lifestyle options, Fresh Prep’s Zero Waste Kit is offered at no additional cost to the customer, reducing barriers to a more sustainable lifestyle and taking on the cost of this innovation as a business.
Fresh Prep has grown steadily since its founding in 2015, most recently closing a $7 million Series A financing in Spring 2020 led by Renewal Funds to support the development and launch of the Zero Waste Kit.
“People are cooking from home more than ever before, and are making conscious efforts to not only understand where their food is coming from but also the impact their dining choices have on the environment,” said Becky Brauer, Co-Founder and Co-CEO at Fresh Prep. “The Zero Waste Kit is a convenient and sustainable option that caters to a household’s needs, without compromising an exceptional culinary experience.”
Zero Waste recipes will be on the Fresh Prep menu starting in March, with nearly the entire menu moving to zero waste packaging over the coming months. Zero Waste recipes will be denoted with a ‘Packed in a Zero Waste Kit’ badge on the website, and Fresh Prep customers will be able to select these recipes up to four weeks in advance.
Fresh Prep currently delivers to over 20 municipalities across BC.