Vancouver’s FARM-TRACE has been chosen to participate in the first cohort of Google’s climate change accelerator, which is aimed at supporting companies developing technologies that support the global fight against the climate crisis.
FARM-TRACE automates impact reporting across farms, aiming to help users receive transparency into monitoring metrics including deforestation or carbon stored. The agtech startup uses local, satellite, and machine learning data to help companies meet their sustainability targets, differentiate their products and enhance their brand.
The Google for Startups: Climate Change accelerator will run 10 weeks starting in June, providing its cohort with digital workshops, programming, and mentorship. Like many of Google’s other accelerators, the program will make accessible the tech giant’s programs, products, people, and tech to help these startups grow.
Of the 11 startups that are participating in the accelerator, two are Canadian. Montréal’s CarbiCrete was also selected.
Earlier this year Google selected Vancouver’s SiMBi to be part of its first Google for Startups Accelerator: Voice AI program and for Vancouver’s AVA Technologies and Visualping to be part of the 2021 Google for Startups Accelerator Canada.