Vancouver’s Apply Digital has acquired London-based commerce strategy and development agency E2X.
Apply Digital is a products, platforms, and commerce company that builds innovative digital solutions to help their clients gain a competitive advantage.
Apply Digital received a growth investment from Interlock Equity in 2021 and has a roster of clients that includes Moderna, Tigo, Coca-Cola Embonor, Atlassian, and Kraft Heinz.
“As we have continued to grow the value we offer clients, we felt adding a strong commerce capability was critical. We wanted a modern, culturally aligned partner — E2X.COM was that perfect match,” said Gautam Lohia, Co-founder and Chief Executive Officer of Apply Digital.
“From day one, we realized our collective potential, with our focus on composable products and digital experience and E2X.COM’s deep expertise in commerce. Together, we’re excited to build compelling digital solutions for our clients.”
This strategic partnership will form one of the largest MACH-focused digital solutions companies across the areas of commerce and digital experiences.
Following the integration, Apply Digital will have over 550 employees based in nine global offices across Canada, the US, Mexico, Chile, the Netherlands, and now the UK.