Embarking on a voyage toward “universal wellness,” a local Vancouver startup is pushing for a revolution in health data management.
Founded by a mosaic of technologists and health experts in 2021, Maka Health champions an all-encompassing, digital-forward approach to wellness.
Cofounder Michelle Martin describes her company as “connecting the dots between wellbeing, performance, and frontier technology.”
From equipping individuals with superior health data oversight to empowering healthcare professionals with superior tools for decision-making, Maka Health cultivates a knowledge environment, fostering discussions around holistic healing, lifestyle medicine, and functional wellness.
“A new world of health data is at the core of Maka,” the company states online. “We empower you with better management of your health data, practitioners with tools for better decision support with their members, while new knowledge is both shared and created around holistic healing, lifestyle medicine, and functional wellness.”
A membership with Maka is akin to owning a personal wellness concierge, the startup posits.
Combining the latest in longevity research with advanced artificial intelligence and wearable technology, Maka envisions robust health into your golden years through acting on data at your fingertips that is as unique to you as your fingerprint.
“New longevity research, AI, lab tests, and wearables allow us to understand the body in ways never before possible,” Maka states. “These advances enable us to not only detect susceptibilities that predict poor performance and disease but, more importantly, provide actionable recommendations for life-changing health outcomes you can use to mitigate these risks through simple changes and habit-building.”
The company’s three-step approach to wellness begins with an intake comprised of a deep-dive into health history, lifestyle habits, and genetic predispositions.
Subsequent steps involve iterative reassessments, strategic modifications based on lab results, genetic data, and wearable tech inputs. All of this eventually converges on optimizing vitality and longevity through a personalized roadmap.
Paying a monthly fee, which ranges from US$150 to $1,000, members enjoy access to practitioners and personalized health guidance backed by scientific research. Maka’s health roadmap is an evolving tool, regularly adjusted for each user based on individual changes in symptoms or situations.
It may be decades before we can truly say whether Maka’s platform empowers human longevity. But Martin, who serves as chief executive, says she is “obsessed with building best-in-class systems,” one of which Maka aspires to be.
The seasoned entrepreneur, who cofounded multiple startups prior to launching Maka, is therefore confident in the product that her “powerhouse” team has built over the past two years.
Her health-tech startup recently graduated from accelerator TechStars London.