Vancouver-based legaltech giant Clio has announced a strategic partnership with Utah’s Scorpion, a leading provider of digital marketing solutions for law firms. The alliance aims to solve one of the industry’s longest-standing challenges: connecting marketing investments directly to revenue.
As part of the agreement, Scorpion becomes Clio’s sole Preferred Marketing Partner, while Clio takes on the role of Scorpion’s sole Preferred Software Partner for legal services. Together, the two companies plan to offer a tightly integrated platform experience that ties every lead, click, and conversion to actual case outcomes.
“This partnership is rooted in client success and a commitment to transforming how law firms grow,” said Reagan Attle, Chief Marketing Officer at Clio. “Built on years of serving mutual customers, we’re empowering firms to leverage their data by connecting marketing insights with case outcomes.”
By linking Scorpion’s AI-powered marketing platform with Clio’s legal operating system, firms will gain end-to-end visibility into the client acquisition funnel. The integration eliminates manual lead entry, accelerates follow-up, and provides real-time performance data to help law firms make smarter, more profitable decisions.
With over 500 shared customers, the partnership builds on a foundation of proven value. Firms using both platforms have already reported faster lead response times and higher conversion rates. New capabilities will include full-funnel reporting, seamless lead syncing into Clio Grow, and campaign optimization powered by insights from Clio Manage.
“Together, we’re developing new integrations and products that, for the first time, allow law firms to clearly connect their marketing efforts directly to actual case outcomes,” said Jamie Adams, Chief Revenue Officer at Scorpion. “It’s a level of transparency and impact that hasn’t been available before.”
As part of a joint roadmap, Clio and Scorpion plan to co-develop exclusive solutions that will give law firms deeper insights into their marketing return on investment and case progress—helping them grow with clarity and confidence.
The collaboration comes as law firms face growing pressure to boost marketing ROI and streamline operations. By bringing together best-in-class software and marketing technology, Clio and Scorpion aim to create a new industry standard for data-driven legal practice growth.
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