Snipp Interactive announced this week that it has secured a US$3 million contract.
The Vancouver-based software company, which offers loyalty programs and purchase validation technology, says the contract is the largest contract in Snipp’s history.
“This milestone expansion represents a defining moment for Snipp,” stated chief executive officer Atul Sabharwal.
“Not only is this the largest contract in our history, but it also reflects the tangible impact our platform is delivering for leading global brands,” he continued.
The order builds on Snipp’s previously announced contract extension in September.
“The continued investment from this household-name client underscores the success of the program and the value of our AI-powered receipt processing, data insights, and fraud prevention capabilities,” remarked Sabharwal.
“We’re proud to deepen this partnership and help our clients scale loyalty programs that drive real, measurable business outcomes,” he stated.
Snipp’s receipt processing platform enables consumers to participate by uploading receipts, earning rewards for purchasing pet care products and engaging with the brand. At the same time, the solution delivers advanced basket-level shopper insights, including product-level transcription, brand identification, and category analysis-empowering the brand with a more comprehensive understanding of shopper behavior, according to Sabharwal.
Receipt processing “has become a game-changer for loyalty programs because it offers a universal, frictionless way to capture real, verified purchase data across all retailers, without the complexity of POS integrations or retailer-specific partnerships,” the CEO commented last year.
Snipp also offers CORRAL, an AI-driven anti-fraud solution.
“Our AI-powered receipt processing and fraud prevention technology solutions not only make loyalty programs seamless and more rewarding for consumers but also deliver brands actionable insights to better understand and serve their customers while safeguarding program integrity,” Sabharwal said.
The fintech firm’s modular platform enables brands and agencies to run both short-term and always-on programs at scale, Sabharwal says, converting engagement into proven outcomes and owned first-party intelligence that powers measurable growth.
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