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Mattel

Mattel Taps Dapper Labs to Launch Hot Wheels NFT Collection on Flow

November 22, 2022 by Knowlton Thomas Leave a Comment

Toy giant Mattel is building out its digital collectibles business through the launch of a non-fungible token marketplace. First announced earlier this year, Mattel will operate its NFT marketplace on Dapper Labs’ Flow blockchain. Through Mattel Creations, consumers can acquire digital art tied to classic products such as Hot Wheels and Barbie. “In launching our own […]

Filed Under: News Tagged With: Dapper Labs, Mattel

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