Vancouver’s Unbounce has named Greg Dos Santos as Chief Financial Officer.
Dos Santos comes to Unbounce with over 20 years of financial leadership experience in the technology industry for growing Software as a Service (SaaS) and professional services companies.
“Greg is a modern CFO. His decades of experience leading global financial teams, mergers and acquisitions, and partnering with Operations and People and Culture teams paired with his strong leadership and project management skills make Greg a rare breed as a CFO,” said Felicia Bochicchio, President of Unbounce.
Previously Dos Santos served as Cardinal Path’s Chief Financial Officer where he led the successful sale to Dentsu, one of the largest advertising agencies in the world.
Last year Unbounce announced the launch of Pay Up for Progress, an initiative aimed at urging business leaders to prioritize gender pay parity within their organizations.
Dos Santos’ appointment comes on the heels of Unbounce’s highly anticipated Smart Builder announcement — a landing page builder leveraging AI-backed insights to help small business owners save time and increase their conversions.
In 2020 Denver-based private equity firm Crest Rock Partners led a $52 million funding round into Unbounce and now have controlling interest.