Unbounce this week welcomed three new executives to its team as the Vancouver-based leader in landing page and conversion intelligence software looks to support what it describes as its “next phase of growth.” Pete Housley, Darby Sieben, and Saba El-Hilo are taking on leadership roles in marketing, product and engineering respectively. The executive team upgrade […]
Unbounce
Best Practices for Marketing Tech Companies Seeking M&A Action
By Alkali Partners’ Chris Skubic and Derek Heinonen In January 2022, Vancouver’s Unbounce made news with its acquisition of LeadsRx, a U.S.-based marketing analytics SaaS platform that evaluates marketing performance across touchpoints and channels. The marketing technology (martech) acquisition has potential to be a game changer for the small- and mid-sized businesses composing the bulk […]
Unbounce Acquires Portland Marketing Analytics Platform LeadsRx
Vancouver’s Unbounce has acquired Portland’s LeadsRx, a marketing analytics SaaS platform that makes it easier for marketers and agencies to measure the performance of their marketing channels. Founded in 2015, LeadsRx helps marketers understand the value of each customer touchpoint across digital, radio, TV, podcasts, streaming services, and other advertising channels, allowing them to better optimize […]
Felicia Bochicchio Replaces Rick Perreault As CEO At Unbounce
Vancouver’s Unbounce, the conversion intelligence platform, today announced that Felicia Bochicchio has been named chief executive officer. Rick Perreault, co-founder of Unbounce, is stepping down as CEO and into the role of executive chair of the board. Last year, Perreault was diagnosed with cancer and took a leave of absence from his role as CEO […]
Five Companies That Are Hiring Virtually In Vancouver
It’s a great time to be looking for a new gig in Vancouver’s tech ecosystem and Tech Talent Canada is making it easier than ever with their upcoming virtual job fair. Tech Talent Canada’s job fairs have been a huge success with 1,500+ educated, experienced, and diverse candidates at each of their events since they went virtual […]
Unbounce Names Ad-Tech Finance Veteran As Chief Financial Officer
Vancouver’s Unbounce has named Greg Dos Santos as Chief Financial Officer. Dos Santos comes to Unbounce with over 20 years of financial leadership experience in the technology industry for growing Software as a Service (SaaS) and professional services companies. “Greg is a modern CFO. His decades of experience leading global financial teams, mergers and acquisitions, […]
Unbounce Acquires Snazzy AI to Help Take the Struggle out of Writing Copy
Vancouver’s Unbounce has acquired Snazzy AI, a freemium AI powered copywriting tool running. Within minutes and with minimal human input, Snazzy AI generates copy for ads, emails, landing pages, pitches, TikTok video ideas and more. With this newest acquisition, Unbounce is poised to move beyond landing pages, advance the conversion intelligence space and continue to […]
AbCellera, Cymax, Klue, Thinkific, and Unbounce Hiring Virtually Next Week
It’s a great time to be looking for a new gig in Vancouver’s tech ecosystem and Tech Talent Canada is making it easier than ever with their upcoming virtual job fair. Tech Talent Canada’s job fairs have been a huge success with 1,500+ educated, experienced, and diverse candidates at each of their events since they […]
Vancouver Entrepreneurs Ensure That No Story Lost
Cousins Andrew Hall and Jeremy Bryant founded Mealshare, a non-profit organization focused on ending youth hunger. Mealshare partner restaurants donate one dollar to buy a meal for someone in need each time a customer orders a specially marked menu item. Thanks to the funds raised, young people have been served over three million square meals […]
79 Career Opportunities At Vancouver’s Award Winning Tech Companies
It’s a great time to be looking for a new gig in Vancouver’s tech ecosystem. The city just ranked first for high-tech software job growth, leading the top tech markets in the US and Canada with a growth rate of 29.2% over the past two years. Last week ten companies were honoured at the 2020 […]