Not one, not two, but three Vancouver marketing platforms were recognized at this year’s MarTech Breakthrough Awards. The awards recognize the best companies, technologies, products and services in the field of marketing, ad and sales technology and are conducted by MarTech Breakthrough, a leading market intelligence organization. This year’s program attracted more than 2,750 nominations […]
Unbounce
Unbounce Leads Initiative To Address Gender Pay Parity
Unbounce today announced the launch of Pay Up for Progress, a new initiative aimed at urging business leaders to prioritize gender pay parity within their organizations. Leaders from across the business spectrum are being asked to take the ‘Pay Up for Progress’ pledge, confirming their commitment to prioritizing equal pay and undertaking the work needed […]
Unbounce Raises $52 Million to Give Small Businesses an AI-Powered Edge
Vancouver’s Unbounce has closed a $52 million funding round led by Denver-based private equity firm Crest Rock Partners. According to reports, Crest Rock will now have controlling interest in Unbounce with Steve Johnson and Jeff Carnes, partners and co-founders of Crest Rock Partners, joining Unbounce’s Rick Perreault on the company’s board. The landing page and conversion […]
Unbounce Releases 2020 Conversion Benchmark Report
Whatever companies are selling, fair warning… they better not tell customers to trust them. And e-commerce retailers might get better results by evoking… disgust. These and other counterintuitive findings are in the new 2020 Unbounce Conversion Benchmark Report, out now. Just in time for companies looking to get past the COVID-19 slump and take advantage […]
BC Tech Association Announces Finalists for 2020 Technology Impact Awards
The BC Tech Association took to Zoom today to announce the finalists for the 2020 Technology Impact Awards (TIAs). BC Tech President and CEO Jill Tipping joined co-host Riaz Meghji online to announce the finalists live amid the COVID-19 pandemic. This year the theme of the B.C.’s largest and longest-running tech awards program is “Purpose,” […]
Clio, Thinkific, & Unbounce Among Canada’s Most Admired Corporate Cultures
Waterstone Human Capital has announced the 2019 winners of the Canada’s Most Admired Corporate Cultures and three Vancouver-based tech companies were among the winners. This national program recognizes best-in-class Canadian organizations and CEOs for fostering high performance corporate cultures that help sustain a competitive advantage. Congrats to Clio, Thinkific, and Unbounce for being acknowledged for […]
Unbounce Launches First AI-Powered Landing Page Platform
Access to AI-powered insights and technology is reserved primarily for enterprises with large teams, big budgets, and the resources to handle technical complexities. According to research out of Salesforce, only 11 percent of SMBs currently use AI technology, while 53 percent admit that budget constraints are the reason they aren’t adopting new technology. Vancouver’s Unbounce […]
Who are Vancouver’s Top Growing Tech Companies?
The Globe and Mail has unveiled its inaugural Report on Business ranking of Canada’s Top Growing Companies. The list of 400 businesses operate in such hot sectors as fintech, e-commerce and cannabis, along with long-established industries like manufacturing and transportation. Each company on this list is rising fast with average revenue growth of 511% over […]
Unbounce’s Call to Action Conference Returns for Sixth Year
For the six year in a row, Unbounce will host its Call to Action Conference, where marketers and entrepreneurs will have the opportunity to learn about digital marketing. Taking place on September 25-26th at the Queen Elizabeth Theatre in Vancouver, the Call to Action Conference will feature leaders in marketing, who will discuss topics such […]
Article Named Canada’s Fastest-Growing Company
Canadian Business has published their Growth 500 list – the Complete Ranking of Canada’s Fastest-Growing Companies. These are the 500 fastest-growing companies in Canada, measured by their revenue growth over the last five years. The 2019 list is diverse: they represent a vast array of industries, regions and size. But in one variable they are […]